Category: Bits

  • pdmpill 6 – Pragmatic criteria to understand your competition

    In the previous pdmpill we talked about how to best identify competitors and how to classify them. Now let’s talk about some pragmatic criteria successful product managers have an eye on when understanding the competition.

  • pdmpill 5 – How to identify your competitors?

    Identifying your competitors as soon as possible is key when developing the strategy and the value proposition for a new business. There are four types of competitors:

  • pdmpill 4 – How to determine the market size?

    Market sizing is never accurate, no matter what method is used, but it doesn’t need to be. Remember that is better to be broadly right than precisely wrong. There are two strategies to estimate market size:

  • pdmpill 3 – How to develop a product?

    The product development process is the instrument every product manager should use. It is refined over the years by the product manager as he works on more products. The product manager could start with an approach like this.

  • pdmpill 2 – What is the typical product lifecycle?

    As a precondition, the founders and product managers work together to define the vision, the mission, the product values and identify the market opportunities. 1. Introduction – the Minimum Viable Product #mvp is launched with the objective of validating the riskiest assumptions with early adopters type of users. The team works fast and the product manager drives the product in a direction that is…

  • pdmpill 1 – What kind of product manager you can be?

    Today STRI.ML is launching a new initiative: the product management pill pdmpill. We will regularly share short, easy-to-digest bits of information in the field of product management. Some of them will be informative, while others will be an invitation to discussion or self-improvement through further investigation and research. What kind of product manager you can be? Internal Product Manager (Internal PdM):…